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Home Style & Beauty The rise of prestige properties: featuring carpeted bathrooms and  personalised rooms

The rise of prestige properties: featuring carpeted bathrooms and  personalised rooms

by Uma
building site interior the renovation of a bathroom SBI 305108941


  • Victorian Plumbing reveals an increase in searches for ‘luxury bathrooms’ thanks to ‘access all areas’ reports into celebrity living, and most recently, Lily Allen’s Brooklyn townhouse tour
  • Opulent bathrooms are on our minds – with 51 per cent more searches for ‘luxury bathroom’ than ‘luxury bedroom’


Following the recent controversial Architectural Digest tour of Lily Allen and David Harbour’s home full with floral wallpaper, boldly-coloured items and a bathroom that boasts Louis XVI–style commodes and doubles as a sitting room, new data from Victorian Plumbing shows 326% increase in UK searches for a ‘luxury bathroom’ in the past month.

A seating area, fridge and even carpet around the bath-tub may first ring alarm bells to many, but it’s not the first time we’ve seen interesting choices made. Last year Adrian Chiles revealed he has a urinal in his flat sitting below a stained glass window, featuring West Brom’s crest.

Interestingly, bathroom design in particular has been a hot topic, with 51% of Brits searching for a ‘luxury bathroom’ over a ‘luxury bedroom’ since the release of Lily Allen’s home tour.

Whilst the choice of luxury items and personalised home features have been something that has garnered celebrity taste for a while, Molly-Mae and Tommy recently took the trend to the next level when they unveiled their newborn daughter Bambi’s nursery complete with a personal bath.

Further, nostalgic opulence is the clear winner when it comes to bathroom design at the moment, with the likes of fashion designer, Christian Siriano, who has dressed the likes of Michelle Obama, Oprah Winfrey and Kamala Harris jumping on the trend, with the release of a limited-edition bathrobe and hand towel set collection during this season’s New York fashion week.

Joe Pascoe, chief marketing officer at Victorian Plumbing, said: “A new wave of celebrity house content on social media has left Brits wanting a piece of the luxury in their own home. But most importantly, what we know for sure is that trends will come and go, so to ‘boss your renovations’ keep your personal preferences at heart – whether that’s a small addition or a larger remodel with a new bathroom fitting”