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Home Business LG SIGNATURE PRESENTS ALL-NEW LUXURY EXPERIENCE WITH ITS SECOND-GENERATION RANGE AT CES 2023

LG SIGNATURE PRESENTS ALL-NEW LUXURY EXPERIENCE WITH ITS SECOND-GENERATION RANGE AT CES 2023

Company’s Ultra-Premium Appliances Offer Cutting-Edge Technologies, Timeless Design and Outstanding Energy Efficiency

by Staff GBAF Publications Ltd

LG Electronics (LG) is delighted to announce that it will unveil its second-generation LG SIGNATURE home appliance range at CES 2023. Offering timeless design and innovative technologies for a more convenient, stylish and sustainable life at home, the sophisticated new products will be on show in the LG SIGNATURE zone of LG’s booth under the theme of ‘Live Beyond.’

Seven years after its launch, LG SIGNATURE continues to redefine ultra-premium; delivering elegant, highly advanced appliances and living solutions that take performance, design and usability to new heights. While remaining true to the brand’s philosophy and craftmanship, the second-generation line-up adds a number of differentiated features and technologies that offer even greater convenience, as well as new colours, materials and finishes that bring a sleeker, more minimalistic look to the home.

The models on display at CES will include the brand-new LG SIGNATURE 4-Door French-Door refrigerator with Dual InstaView™, a Washer and Dryer pair with 7-inch LCD touch panels, an Over-the-Range Microwave Oven with smart InstaView™, and the double Oven Slide-in Range with built-in cameras and automatic time and temperature-setting functionality. Among other LG SIGNATURE products appearing at CES are an air conditioner, air purifier, OLED TV and the LG SIGNATURE Wine Cellar.

The LG SIGNATURE zone, comprised of a living room, laundry room and kitchen, has been created in partnership with designer Italian furniture brand, Molteni&C. The aesthetically refined, technologically advanced products from the LG SIGNATURE range will be complemented in each interior scene by Molteni&C’s stunning furniture pieces.

“LG SIGNATURE second-generation appliances combine our exclusive technologies, an array of enhanced features of convenience and efficiency, and gorgeous, modern design for a smart, sustainable and more luxurious life at home,” said Lyu Jae-cheol, President of LG Electronics Home Appliance & Air Solution Company.

Visitors to LG’s booth (#15501, Las Vegas Convention Center, Las Vegas) at CES 2023 from 05-08 January will have the opportunity to see all of the company’s latest lifestyle innovations, including the LG SIGNATURE gen-two appliances.

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